Society, Clothing and People in Czechoslovakia 1948–1989

The lavishly illustrated volume traces the development of fashion in Czechoslovakia from 1948 to 1989 against a political and social background. Some three hundred reproductions, comprising period photographs from magazines, clothing exhibits in the holdings of the Museum of Decorative Arts in Prague and images by distinguished Czech photographers document the country’s forty-year period marked by the totalitarian Communist regime that had a huge impact on all walks of life, including fashion.

The way people dressed became a part of the ideological struggle and a tool for shaping the individual’s new, subordinate position in society. Restricting individuality was manifested with equal insistence in fashion as in everyday life, and this pressure was felt with various intensity throughout the Communist Party’s forty years of rule. It developed from the harsh stance of the official authorities in the early fifties, followed by the adoption of external forms of life and clothing styles of the Western democratic society from the mid-sixties, all the way to the fall of the totalitarian regime in Czechoslovakia in 1989.

publishers: Grada Publishing, UPM
text: Konstantina Hlaváčková
edition: Czech with English summary
graphic design: Kristina Ambrozová, Štěpán Malovec
format: 16.7 x 24.1 cm, hard cover
pages: 288
reproductions: 340
print run:
ISBN 978—80-7101—156-9 (UPM)
Prize: 399 CZK

The last copies are on sale in the Museum Shop on the ground floor.
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